NAIA Beach Luxury Swimwear Bikinis & Beachwear

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luxe for less

end of season sale

end of season sale

up to 70% off sale

end of seaon sale

new lines added

New Arrivals

Havana Sleevless Dress Emerald Ocean

Havana Sleevless Dress Emerald Ocean

Havana Sleevless Dress Emerald Ocean

£135.00

Raquel Swimsuit Navy & Gold

Raquel Swimsuit Navy & Gold

Raquel Swimsuit Navy & Gold

£155.00

Maia Bikini Brief Endless Summer Print

Maia Bikini Brief Endless Summer Print

Maia Bikini Brief Endless Summer Print

£65.00

The Power of Choice

Choose a multi-way style that provides countless looks for every version of you.

Upto 70% Off

Winter Sale

by women, for women

Thoughtfully and passionately designed with hidden support built into every piece.

Trusted for the perfect fit

We fit all of our swim and resortwear a minimum of 5 times until it fits perfectly.

25 years industry expertise

We've mastered the art of designing timeless, flattering swimwear that stands the test of time.

eco-concious sourcing

We repurpose discarded textiles, post-consumer plastic, and fishing nets to help the planet.

award-winning swim

We set the standard, and the world noticed

We’re thrilled to be named Best New Brand at the Drapers Independents Awards 2024! This award is a testament to our dedication to exceptional design, premium quality, and timeless style. It confirms what our customers already know – Naia Beach is the go-to destination for luxury swimwear and resortwear.

the naia story

Our brand was created with one vision and that was to empower women and make them feel their most confident, comfortable selves when wearing our designs. Designed by women for women with targeted sculping to give you the best fitting most flattering swimwear you have ever worn.